WebP is an image format developed by Google in 2010. The format allows users to save an image in either lossy or lossless format. Google has made bold claims about the compression efficiency of the format stating that it can be up to 34% smaller than the equivalent JPEG or PNG file. Google believes that through the adoption of a more efficient image format, the speed of the web as a whole can be increased due to the volume of images being viewed at any one time across the world.
WebP lossy compression works by a technique of prediction. Each block of pixels are predicted based on other blocks of pixels surrounding it. The difference between the prediction and reality is then encoded. Due to the efficiency of the prediction technique many of the blocks contain a zero difference which results in greater compression and thus a smaller file size. WebP lossless compression works by using parts of the image that have already been analysed to construct other parts of the image.
JPG's are often used for web sites and email as they are generally smaller file sizes as they are lossy meaning that some image quality is lost when the JPG is compressed and saved. The resultant 'lossy' file means that quality can never be recovered. The JPG format is often used in digital camera memory cards. The JPG file is a great format as it often manages to compress files to 1/10 of the size of the original file which is especially good for saving on bandwidth.
JPG is a graphical file format for editing still images, it offers a symmetrical compression technique which is processor intensive and time consiming in both compression and decompression. JPEG is a joint standard of the International Telecommunications Union (ITU-T T.81) and the International Organization for Standardization (ISO 10918-1). JPEG involves a lossy compression mechanism using discrete cosine transform (DCT). Compression rates of 100:1 can be achieved, although the loss is noticeable at that level. Compression rates of 10:1 or 20:1 yield little degradation in image quality.
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